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Having your own website on the Internet doesnt mean that everyone has access to it. Competition is very fierce in the online market and it would take a lot of advertising and marketing to increase your site's online coverage for improved traffic.

Ask.com Bets on Semantic Search, Targeting Special Audiences (PC World via Yahoo! News)

In the past eight months, Ask.com has unfurled a set of changes to its search engine that the IAC unit calls a success, although its share of U.S. search queries has actually shrunk during that time period.